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E-COMMERCE

Proven eCommerce Strategies to Reach Customers Globally

global-ecommerce

Proven strategies to expand your online business globally

In today's interconnected world, the potential for online businesses to reach customers across the globe has never been greater. Expanding your eCommerce operations internationally opens up a myriad of opportunities, allowing brands to tap into new markets and diversify their customer base. By breaking down geographical barriers, businesses can increase their revenue streams, gain a competitive edge, and build a robust global presence.

With the right strategies and tools, transitioning from a local to an international market can be a seamless and highly rewarding endeavor.

Whether you’re a seasoned eCommerce player or just starting out, Atypical's comprehensive solutions are designed to help your brand navigate the complexities of global trade, ensuring a smooth and successful expansion into international markets.

Ready to thrive? Contact us today.

Trusted By Top Brands With Ecommerce Success Globally

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Client Testimonial

" Partnering with this team has transformed my e-commerce brand. Their market insights are spot-on, and their strategies have significantly boosted profitability. Thanks to their expert guidance, my marketing efforts are more effective, leading to impressive business growth. "

Core Services

Strategy & Consulting
  • Digital sales and marketing strategy development
  • Messaging and branding support
  • Technology audits
  • Digital transformation planning
  • Consulting





Digital Marketing & Sales Support
  • CRM and marketing automation
  • Paid media
  • Content development
  • Social media
  • Media buys
  • Email marketing
  • Design
  • Lead nurturing, lead scoring and lead generation
  • Sales operations support
Website UX & Development
  • Website UX
  • Front-End Development
  • Back-End Development
  • Search Engine Optimization (SEO)





Data Management & Analytics
  • Data Warehousing
  • Data Lake Implementation
  • Data Modeling and Architecture
  • Data Cleansing and Quality Management
  • Data Visualization and Reporting
  • Advanced Analytics and Predictive Modeling
  • Data Governance and Compliance
  • Data Security and Privacy
AI & Technology Solutions
  • AI Strategy Development and Implementation
  • Machine Learning (ML) Development
  • Technology workflows
  • Custom integrations
  • Optimization and Recommendation Systems





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Case study

BEHR

OVERVIEW
Behr Paint Company is a supplier of architectural paint and exterior wood care products to the American and Canadian do-it-yourself markets.

OBJECTIVE
With the rise of popularity in do-it-yourself (DIY) projects, Behr Process Corporation, one of the nation’s leading interior and exterior paint and surface coating products brands, wanted to provide their users with an enhanced color browsing and visualization experience. Behr’s website is not yet responsive , and the website tool was built using an older code base, so updates made would not be able to be applied to mobile. Our team was tasked with updating their code base to solve for this issue.

SOLUTION
To find out what customers really wanted, we performed User Testing and gathered data from Behr website users. This information was used to design for a more intuitive color browsing experience, aimed at increasing user engagement and eCommerce sales across both Desktop and Mobile. 
To achieve this vision, we also introduced a new programming language which was more scalable, allowing Behr to be nimbler for this project and future Mobile responsive needs.

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Case study

Nike

OVERVIEW
Nike, Inc., is one of the largest and best-recognized global sports and athleticwear brands.

OBJECTIVE
Nike wanted to reinvent retail by providing their in-store customers with a highly-interactive, touch-enabled shopping experience without the assistance of in-store staff.

SOLUTION
An in-store kiosk application was designed to immerse Nike’s customers in a multifaceted shopping experience, showcasing various perspectives of products through interactive videos and user-manipulated 360-degree visuals.

This app featured six unique experiences tailored to the specific product and its store location, offering Nike staff the capability to customize the content displayed.

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Case study

LANEIGE (Amore Pacific Laneige)

OVERVIEW
LANEIGE shares the same celebration of diversity and believes everyone should shine with an inner and outer glow that’s just as unique as they are.

OBJECTIVE
To bolster LANEIGE's global presence and efficiency, we streamlined their Product Management System (PIM) with features like multilingual support and modular components to boost content management and product development. We also employed Adobe Experience Manager (AEM) to enhance online sales and customer experiences, reinforcing their market position and operational flexibility worldwide.

SOLUTION
Our solution integrates advanced technologies and strategic implementations to enhance global reach and operational efficiency. We've deployed Adobe Experience Manager (AEM) on AWS Cloud for scalable web performance, supported by multilingual capabilities across 16 countries. We ensure responsive web design and compliance with web accessibility standards, including Korea mark acquisition. Integration of WISENUT search engine solutions optimizes user experience, complemented by Adobe Analytics for actionable insights. Our CDN application accelerates global content delivery, ensuring seamless user experiences worldwide.

Client Testimonial

" Their expertise transformed our e-commerce business. With deep market insights and strategic guidance, they boosted our sales and profitability significantly. Their impact on our marketing campaigns has driven impressive growth for our brand. "

Core Technology Partners

 

Let Us Strategize Your eCommerce Transformation