Our Story
Founded in 2023 to bring enterprise-grade digital expertise to government agencies, nonprofits, and universities that have historically been underserved by the commercial technology market.
Company Story
The organizations that serve the public — municipal governments, water authorities, housing agencies, transit districts, regional planning commissions, public universities — deserve the same quality of digital services that commercial enterprises receive. Too often, they do not get it.
Atypical Global, Inc. was founded in October 2023 in Delaware specifically to close that gap. We bring enterprise digital marketing capability, CMS expertise, and multicultural communications strategy to public-sector clients who have real constituents with real needs.
The organizations we serve have been through enough: legacy websites that embarrass their teams, digital marketing vendors who don't understand procurement compliance, and communications strategies that never reach the communities they are supposed to serve. We are built to do better than that.
Our bilingual EN/ES capability is not a checkbox. It is a core operating principle. When a water district in Texas or a housing authority in Georgia serves a community where Spanish is spoken at home, the digital experience should reflect that reality.
Leadership
Tejune Kang founded Atypical Global to apply enterprise digital marketing expertise to a sector that has consistently been underserved: the public agencies, nonprofits, and universities that shape everyday life for millions of Americans.
Tejune's background spans digital marketing strategy, enterprise technology, and organizational leadership. His education includes an undergraduate degree from UC Davis and completion of the Owner/President Management Program at Harvard Business School (OPM50, November 2017).
His leadership experience includes work with government entities, transit authorities, higher-education institutions, and large nonprofits — engagements where stakeholder complexity, procurement compliance, and multilingual constituency needs are the norm rather than the exception.
The founding of Atypical Global in 2023 reflects a deliberate choice: to build an organization specifically structured for public-sector clients, rather than adapting a commercial agency model that was never designed with them in mind.
Certifications & Registration
Atypical Global is actively pursuing certifications that expand our eligibility on government and public-sector contracts.
Minority and Women-Owned Business Enterprise certification with the New York City Department of Small Business Services. Application submitted 2026.
Minority and Women-Owned Business Enterprise certification with the New York State Empire State Development agency. Application submitted 2026.
System for Award Management registration submitted May 2026. Unique Entity Identifier (UEI) pending. Registered to compete on federal solicitations upon activation.
How We Work
Every engagement starts with the requirements — not the creative. ADA compliance, procurement rules, and accessibility standards are built in, never retrofitted.
English and Spanish capability is not an add-on service. It shapes how we approach strategy, content, and constituent-facing design from the start.
We build organizations to own their digital platforms. Every project ends with documented systems and trained staff who do not need to call us to update their own website.
Tell us about your organization and what you are trying to accomplish.
Start a Conversation